Rule context: 17 CFR 275.206(4)-1(b). This generic checklist is not legal advice and does not determine whether any communication is an advertisement or whether any law applies.
Review questions
- Identify whether the speaker is a current client/investor or another person.
- Document direct and indirect cash and non-cash compensation.
- Place required compensation and material-conflict disclosures with appropriate prominence.
- Confirm oversight, written-agreement, and disqualification requirements outside the webpage review.
Use evidence, then human judgment
Automation can inventory visible text, labels, links, and bounded presentation context. It cannot decide materiality, truth, intended audience, substantiation, compensation, policies, portfolio scope, survey design, calculation accuracy, or legal applicability.
Read the current rule in the eCFR and use qualified legal or compliance personnel for decisions.